Clients and Partners


The American Council on Exercise® is a nonprofit organization committed to enriching quality of life through safe and effective exercise and physical activity. As America’s Authority on Fitness, ACE protects all segments of society against ineffective fitness products, programs and trends through its ongoing public education, outreach and research. ACE further protects the public by setting certification and continuing education standards for fitness professionals. Shannon has helped ACE for over 15 years as a Subject Matter Expert, Author, Blogger, Spokesperson and, most recently, as a member of the Board of Directors.



The Association of Fitness Studios (AFS) is a membership organization that provides studio/gym owners (from 500-10,000 sq. ft.) and entrepreneurial fitness professionals with the platform to effectively start, manage, and grow their businesses. At AFS, we care about our members like they care about their clients’ success. As the only trade association that is solely dedicated to the careers and growth of the fitness studio market - AFS supports coaches, trainers, instructors and the fitness industry as a whole.


Balletone® offers programs that have been fast-forwarding the mind-body & fitness movement as one of the hottest fitness trends world-wide for over a decade. All of Balletone's programs offer a body-blasting and energizing, low-impact, variable intensity workout that consist of a unique blend of strength, flexibility and cardio leaving no muscle untouched. Shannon purchased the company nearly a decade ago and has been instrumental in continuing to expand the brand world-wide. She's spent over 10 years bringing Balletone to life in Japan; check it out.
What began as the launch of one of the most innovative products the fitness industry has ever seen turned out to be just the start of a journey that continues to expand, shape and define functional training. BOSU® appears at fitness conferences and special events around the globe providing continuing education utilizing a wide variety of BOSU products . Shannon has been a proud member of the Development Team for the last 10 years and currently organizes the Master Trainer Team, alongside Candice Brooks, that is responsible for delivering education at clubs all around the globe. Learn more about the education team and where you can find BOSU education by visiting
GroupEx PRO® helps streamline communication between instructors, managers and members providing cutting edge solutions to schedule displays, sub situations and overflowing email inboxes that plague the fitness industry. Shannon and her husband, John, created the software over 10 years ago to help solve the pain points of group fitness managers everywhere. Beyond the software, the GXP team provides additional resources (such as webinars, articles and blogs) to assist Group Fitness Managers with their challenging responsibilities. Click here to find out more about the program or take a look at the resources we have for instructors, managers and more.
IDEA Health & Fitness Association is the world’s leading organization of fitness and wellness professionals including personal trainers, group fitness instructors, fitness directors and fitness business owners. These professionals coach, train and influence millions of health-minded individuals. Through IDEA professionals in over 80 countries, we "Inspire the World to Fitness®." Shannon is proud to represent IDEA as an educator at their many conferences and as an author for their publications.
Schwinn® Fitness has come a long way since building the first indoor cycling bike. Today, in addition to manufacturing premium cycling equipment, Schwinn is a global organization of passionate Schwinn Master Instructors who educate thousands of instructors around the world every year. Schwinn is committed to developing cutting-edge programming and providing tools that can help any instructor elevate their class experience. Shannon has been a proud member of the Schwinn team for over 15 years as a presenter. Find out about upcoming Schwinn trainings by clicking here.