About Shannon

Shannon Fable is an experienced visionary and business development consultant with a passion for strategic innovation. She is a sought after speaker, author, and thought leader. As a certified Book Yourself Solid® Business Coach, Fable helps professionals and organizations navigate the industry and find their place.

Fable, recognized as the 2013 IDEA and 2006 ACE Instructor of the Year, has spent more than two decades in the health and wellness industry helping impressive brands such as the American Council on Exercise, Anytime Fitness, Schwinn®, Power Systems, Silver Sneakers, FIT4MOM, and BOSU®. She has educated on six continents regarding group fitness, personal training, management, leadership, productivity, and business development. With a proven track record for assessing needs and developing programs, systems, and structures for a wide variety of businesses in the fitness industry, she has also carved out time to write for various industry publications, mentor, and star in over 25 fitness and management related DVDs.

Most notably, along with her developer husband, she co-created and founded GroupEx Pro®, a revolutionary software designed to streamline and operationalize the management and marketing of group fitness programs for health clubs. She is the former Chair of the ACE Board of Directors, continues to contribute to ACE as a subject matter expert, and serves as the Director of Content & Production for Intelivideo.


Shannon holds ACE Personal Training, Group Fitness, and Health Coach certifications.